7 Social Technology Solutions for Events

Posted on 14/08/2013 by Chloe

Social Technology seems to be an interchangeable concept but for the purposes of this post, I’m using the term to reflect any technology or media form that facilities social interaction and just makes your life that bit easier. In this context, here are some social tech solutions for #eventprofs:

1. Dropbox: This is a free cloud-based storage service that synchronises your computer, tablet and smartphone. Essentially when you drop any file (be that a photo, document or video) into the dropbox icon on your phone for example, it’ll be ready and waiting for you on your computer and tablet. You can always have your stuff wherever you are.

2. Hootsuite: This is a Facebook & Twitter dashboard that enables you to monitor and manage your accounts including mentions, Direct Messages/DM’s, Schedule Posts and monitor streams. It’s a great tool if you’re always on the go. For the marketing buffs – check out social bro, which is a marketing dashboard with all the insights you need.

3. Eventbrite: The online ticketing service enabling you to sell tickets and manage registration for all types of events. Step 1: Create an event webpage to start selling tickets and collecting registrations. Step 2: Promote your event with personalised invitations and social media and Step 3: Manage your event by tracking attendance and checking them in at your event. What’s more - if your event is free, the service is free to use. For those of you with iPads there’s a mobile box office with credit card payment capabilities.

4. Viddy: Free video sharing service that allows you to capture 15 second videos. Add special effects and filters and shares instantly across all social networks.

5. Instaprint.me: This is a photo booth for Instagram (the smartphone photo app) designed to sit on the wall at events and automatically print out your event’s hashtagged Instagram or Twitter photos and videos. It can print out thousands of photos no matter where delegates and guests are located at an event. It inspires people to take more photos, which translates to more tagged photos and videos with the event’s hashtag. Post event, the software generates an analytics report showing how many people were reached via the event’s hashtag.

6. Google +: A social media platform with over 400 million users. Features include “Circles” for you to share content with only a select group of people, “Hangouts” which is a group video chat feature and “Events” that allow you to send an invite using animated themes. If you’re not on the Google+ platform, plan your entry point soonish to extend your event coverage.

7. Prezi: This is cloud based presentation software, “death of powerpoint” style. Create a more cinematic and engaging experience and lead your audience down the path of discovery. Amongst the Prezi licences, there’s a free one (we all like those)